What's New in WhatsApp Business? Update APK and Enjoy
WhatsApp Business Update Apk Download: Everything You Need to Know
WhatsApp Business is a tool for businesses to communicate with their customers over the world's most popular messaging app. It offers features and benefits that can help you improve visibility, automate communication, and keep your workflow organized. In this article, we will explain what WhatsApp Business is, how it differs from WhatsApp, how to update the app, and some statistics and trends that show its potential.
whatsapp business update apk download
What is WhatsApp Business and How is it Different from WhatsApp?
WhatsApp Business is a version of WhatsApp that is designed specifically for businesses. It is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, and group chat. There are two ways to use WhatsApp Business: WhatsApp Business App and WhatsApp Business Platform.
WhatsApp Business Features and Benefits
The app is for small businesses who personally manage conversations with customers. To get started with the app, you need to download it and create a profile for your business. The app allows you to create a profile that includes your logo, website, address, business hours, catalog, and more. You can also use special tools to automate, sort, and quickly respond to messages. Some of the features are:
Labels: You can assign different labels for each chat, such as new customer, order placed, payment pending, etc. This helps you track your orders and leads.
Greeting Messages: You can set automatic greeting messages that are sent when customers message you for the first time or after 14 days of inactivity.
Quick Replies: You can save and reuse messages that you frequently send, such as thank you notes, delivery updates, FAQs, etc.
Away Messages: You can set automatic messages that are sent when you are away or outside your business hours.
The platform is for medium to large businesses who communicate with customers at scale through programmatic access. The platform allows you to integrate WhatsApp into your CRM and customer support software and unlock additional features such as chatbots and media-rich messages. Some of the features are:
Customer Initiated Messages: You can use channels off of WhatsApp to drive organic awareness about your WhatsApp number, such as your website, storefront, or email. Then customers can initiate a conversation by messaging your business.
Business Initiated Messages: Once you have secured a customer's opt-in, you can initiate messages to them on WhatsApp using customizable message templates. These messages can be text-based, media-based, or interactive.
Send Files: You can send files such as invoices, receipts, tickets, etc. to your customers using WhatsApp.
Use Native Entry Points: You can use native entry points such as QR codes or Click to Chat buttons to make it easy for customers to start a conversation with you.
Enable Simpler Faster Responses: You can use buttons and menus to simplify customer responses and reduce typing errors.
Understand Message Engagement: You can use delivery and read receipts to measure message engagement and optimize your communication strategy.
Showcase Your Products and Services: You can use catalogs and carousels to display your products and services in an attractive way.
WhatsApp Business vs WhatsApp: A Comparison
The main difference between WhatsApp Business and WhatsApp is that businesses get a verified and more complete business profile so customers can trust who they are chatting with. Businesses also get access to more features and tools that can help them manage their communication better. Here is a table that compares the two apps:
FeatureWhatsAppWhatsApp Business
Messaging\u2714\u2714
Calls\u2714\u2714
Group Chat\u2714\u2714
Web and Desktop App\u2714\u2714
End-to-End Encryption\u2714\u2714
Status Updates\u2714\u2714
Business Profile\u2718\u2714
Verified Badge\u2718\u2714
Labels\u2718\u2714
Greeting Messages\u2718\u2714
Quick Replies\u2718\u2714
Away Messages\u2718<
\u2714
Catalogs and Carousels<
\u2718\u2714 (Platform only)
<
Message Templates \u2718 \u2714 (Platform only)
Send Files \u2718 \u2714 (Platform only)
Native Entry Points \u2718 \u2714 (Platform only)
Buttons and Menus \u2718 \u2714 (Platform only)
Message Engagement Metrics \u2718 \u2714 (Platform only)
How to Update the WhatsApp Business App
If you already have the WhatsApp Business app installed on your phone, you can easily update it to the latest version by following these steps:
For Android Users
Open the Google Play Store app on your phone.
Tap on the menu icon (three horizontal lines) on the top left corner.
Select "My apps & games" from the menu.
Find the WhatsApp Business app in the list of installed apps and tap on "Update". If you don't see the update option, it means you already have the latest version.
Wait for the update to finish and then open the app to enjoy the new features.
For iPhone Users
Open the App Store app on your phone.
Tap on your profile picture on the top right corner.
Scroll down to see the list of apps that have updates available and find the WhatsApp Business app.
Tap on "Update" next to the app name. If you don't see the update option, it means you already have the latest version.
Wait for the update to finish and then open the app to enjoy the new features.
WhatsApp Business Statistics and Trends
WhatsApp Business is a powerful tool for businesses of all sizes and industries. It can help you reach more customers, increase loyalty, and boost sales. Here are some statistics and trends that show how WhatsApp Business is changing the way businesses communicate with customers:
User Base and Growth
WhatsApp Business has over 50 million users worldwide as of July 2020. This is a 25% increase from April 2020, when it had 40 million users.
The app is most popular in India, Brazil, Indonesia, Mexico, and Germany, where it has over 15 million, 5 million, 3 million, 2 million, and 1 million users respectively.
The app is also growing fast in other regions, such as Africa, where it has over 1.5 million users across Nigeria, South Africa, Kenya, Ghana, and Zimbabwe.
The platform is used by over 175 million people every month to message a business on WhatsApp. This is a 75% increase from January 2020, when it had 100 million monthly active users.
The platform is also used by over 40 million businesses worldwide to send and receive messages on WhatsApp. This includes small, medium, and large businesses across various sectors, such as retail, e-commerce, education, health, finance, and more.
Customer Satisfaction and Engagement
WhatsApp Business has a high customer satisfaction rate, with 90% of messages sent by businesses being opened by customers. This is much higher than the average open rate of 20% for email marketing.
WhatsApp Business also has a high customer engagement rate, with 80% of customers who use WhatsApp saying they are more likely to purchase from a business they can message on the app. This is because WhatsApp allows customers to have a personalized and convenient communication experience with businesses.
WhatsApp Business can help businesses increase their sales and revenue, as well as reduce their costs and improve their efficiency. For example, KLM Royal Dutch Airlines reported a 40% increase in customer service efficiency and a 15% increase in revenue generated from the app. Similarly, MakeMyTrip, an online travel company in India, reported a 50% reduction in post-booking calls and a 10% increase in customer retention from the app.
Conclusion
WhatsApp Business is a game-changer for businesses who want to connect with their customers in a fast, easy, and secure way. It offers features and benefits that can help you grow your business and improve your customer satisfaction and loyalty. Whether you are a small business owner who wants to use the app or a medium to large business owner who wants to use the platform, you need to update the WhatsApp Business app regularly to enjoy the latest features and improvements. You can download the app from the Google Play Store or the App Store, depending on your device. If you have any questions about WhatsApp Business, you can check out the FAQs below or visit the official website for more information.
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